Starting out as Asia's most groundbreaking English online reality show and now reversioned for TV, exclusively on AXN, where 10 models from across the Asian continent including Singapore, Malaysia, Korea, Thailand, the Philippines and India will compete to be Asia’s next hottest face on runways and magazines.

The reality series will showcase the ups and downs that aspiring models encounter in their professional careers – from dealing with the thrilling and glamorous but unforgiving demands of the fashion industry, to the bonding sessions or brash disputes with the other models. Viewers will be kept thoroughly entertained as one model is eliminated each week until the winning model is chosen out of the Final Three.